The short version
If you send us a quote request, we use what you sent to answer it. We do not sell your information and we do not add you to a mailing list. We do measure how the site is used: if you accept analytics, cookies are set and we see the full picture; if you decline, no cookie is set and we receive anonymous, cookie-free statistics only. You can change that choice whenever you like.
Who is responsible for your information
The data controller — the organisation responsible for your information — is Green Peregrine Limited, which trades as BuyATrailer.ie. It is a company registered in Ireland under company number 805944, with VAT number IE6401170OH.
Our registered address is 21 Bishops Field, Williamstown, Waterford, X91 AE3E, Ireland.
For any question about this policy, or to exercise any of the rights below, email [email protected] or call 087 693 0633.
What we collect
The personal information we collect through this website is what you type into one of our two forms. From the quote request form:
- your name and phone number;
- your email address;
- the county you are in and your country (Ireland or the United Kingdom);
- whether you would like to collect from the depot or have the trailer delivered;
- the trailer or trailers you are interested in, the quantity, and anything else you write in the message field.
From the contact form: your name, your email address, a phone number if you choose to give one, and your message.
We also record the date and time you sent either form, so we can tell how old an enquiry is.
This website has no customer accounts and no online checkout. We do not take payments or card details online, and we do not ask you to create a login.
We do not collect any special category information (such as health data) and we do not ask for it.
Separately from the forms, we record technical information about visits to the site. How much we record depends on whether you accept analytics; that is described under Analytics below.
Why we use it, and our lawful basis
Data protection law requires us to have a lawful basis for each thing we do with your information. These are ours:
- Answering your enquiry and preparing your quote — lawful basis: steps taken at your request before entering into a contract (Article 6(1)(b) GDPR). If you send us a quote request, you are asking us to come back to you; this is the basis for doing so.
- Arranging and completing a sale if you go ahead — lawful basis: performance of a contract (Article 6(1)(b) GDPR).
- Keeping records of quotes and sales — lawful basis: our legitimate interests in running the business and dealing with any later query or dispute (Article 6(1)(f) GDPR), and our legal obligations in relation to accounting and tax records (Article 6(1)(c) GDPR).
- Measuring how the site is used with cookies — lawful basis: your consent (Article 6(1)(a) GDPR), given through the analytics banner. The banner appears on your first visit and nothing is stored on your device until you accept. The choice is stored in a cookie so we do not ask again on every page; you can change it at any time.
- Cookie-free aggregate measurement — lawful basis: our legitimate interests in knowing which pages are used and which parts of the site are not working (Article 6(1)(f) GDPR). This is the anonymous signal described under Analytics: no cookie is set, no identifier is stored, and Google does not keep your IP address. You can object to it at any time — see Your rights.
We do not use your information for automated profiling or automated decision-making, and we do not sell it.
We do not use your details for marketing. Nobody is added to a mailing list by sending the quote form or the contact form, and you will not hear from us about anything other than the enquiry you sent. If we ever want to contact you about something else, we will ask you separately first.
Who else sees it
What you send through either form is emailed to us and lands in the inbox that handles enquiries. In doing that, the information passes through the service providers we use to run the business:
- our email service provider, which delivers those emails;
- our website hosting provider, which stores the enquiry and any database records;
- any IT support provider who maintains those systems for us.
Analytics data is handled separately. WooNinja (wooninja.io) operates the Matomo installation for us as our subprocessor and sees the analytics records only — not what you send through the quote form. Google receives the analytics signal described under Analytics below.
We do not sell or rent your information, and we do not share it with anyone else except where the law requires it — for example in response to a valid request from a tax authority or a court.
Sending information between Ireland and the UK
We are established in Ireland and we also serve customers in the United Kingdom, so your information may be handled in either country.
Both directions are covered by adequacy decisions, which allow personal data to move between the EU and the UK on the basis that the UK is recognised as providing an equivalent level of protection. The European Commission renewed the UK's adequacy decision in December 2025, and it remains in force. Where any provider we use processes data outside the UK or the EEA, we require appropriate safeguards.
Google may process analytics data in the United States. Those transfers rely on the European Commission's adequacy decision for the EU–US Data Privacy Framework, under which Google is certified, and on standard contractual clauses where that decision does not apply.
How long we keep it
We keep your information only for as long as we need it:
- Enquiries that do not lead to a sale — kept for 24 months from the last contact, then deleted. This includes messages sent through the contact form.
- Quotes and sales that do go ahead — kept for six years, because Irish tax law requires business records to be retained for that period.
After those periods we delete the information, and it is no longer available to us.
Cookies and local storage
We keep cookie use to the minimum. Two cookies are strictly necessary for
the site to work: a
session cookie, which
remembers your choices for the visit — which country's pricing you are
viewing, whether you have chosen prices with or without VAT, and what you
have typed into a form — and a
security token
(XSRF-TOKEN) that protects forms
from cross-site request forgery. Neither is used to track you.
If you choose which country's pricing to see, we also set a
market-preference cookie
(market_code) so the site
remembers that choice and shows you the same market the next time you
visit. It holds only the market you picked (Ireland or the UK), lasts for
one year, and is set only when you make that choice yourself — if you
never use the market selector, it is never set. It is a functional
preference, not a tracker, and it is what prevents a visit to our UK site
from silently overriding your choice of Irish pricing.
Your light or dark theme preference is stored in your browser's local storage. It never leaves your device.
If you accept analytics, your answer is recorded in a cookie and Matomo sets its own cookies for the visit. This is the complete set:
| Cookie | What it is for | How long |
|---|---|---|
| buyatrailerie-session | Keeps your choices for the visit and what you have typed into a form. | Two hours |
| XSRF-TOKEN | Security token that protects forms from cross-site request forgery. | Two hours |
| market_code | Remembers the market you chose, if you used the market selector. | One year |
| bat_analytics_consent | Remembers whether you accepted or refused analytics, so we do not ask on every page. | Six months |
| _pk_id, _pk_id.* | Matomo: tells a returning visitor apart from a new one. | Thirteen months |
| _pk_ses, _pk_ses.* | Matomo: groups the pages seen in a single visit. | Thirty minutes |
| _pk_ref, _pk_ref.* | Matomo: records which site you arrived from. | Six months |
| _ga, _ga_* | Google Analytics, if it is loaded through Tag Manager: tells a returning visitor apart from a new one. | Up to two years |
The first three are set because the site cannot work without them and are not used to track you. The rest are set only if you accept analytics. If you decline, no analytics cookie is set — but Google may still receive the anonymous, cookie-free signal described under Analytics. We do not set advertising, remarketing or social media cookies.
You can change or withdraw your choice at any time using Cookie settings in the footer, or by clearing cookies in your browser. Refusing has no effect on what you can do on this site.
Analytics
We measure how the site is used so we can tell which trailers and pages people actually look for, where visitors arrive from, and which parts of the site are not working. We use it for nothing else: not to identify you, not to build a profile of you, and not for advertising.
Two tools do this, and they behave differently on purpose.
- Matomo — analytics software operated for us by WooNinja (wooninja.io) at analytics.wooninja.io. WooNinja hosts and maintains the installation on our instructions and is our subprocessor for the analytics records. Matomo runs only if you accept analytics: no request reaches it before that, and if you decline it never loads. When it runs it records the pages you view, the site you arrived from, your approximate location worked out from your IP address, and your device and browser type.
- Google Tag Manager — Google's tool for loading measurement tags, and the way we ask Google to respect your choice. It loads for every visitor, because a container that is not running cannot be told to withhold anything. Until you answer the banner it runs with analytics storage switched off: the tags inside it can send Google an anonymous, cookie-free signal — the page, the site you arrived from, your approximate location and device type — but cannot set a cookie or identify you. If you accept, analytics storage is switched on and cookies may be set. We use it for analytics only, not for advertising, remarketing or social media tracking.
On your first visit a banner asks whether you accept analytics. Nothing is stored on your device until you answer. If you decline, no analytics cookie is set and Matomo never loads; Google still receives the cookie-free signal described above, which is how we know a page was visited at all. The site works exactly the same either way.
Accepting covers analytics only. It is not consent to marketing, and it does not affect how we handle a quote request you send us.
We keep analytics records for up to 26 months, after which they are deleted.
You can withdraw your consent at any time with Cookie settings in the footer. Withdrawing stops any further measurement; it does not affect anything recorded before you withdrew.
How we protect it
The site is served over HTTPS. Access to the admin system that holds enquiry records is restricted to accounts we have explicitly authorised, protected by individual passwords. We keep the information we hold to the minimum needed to answer your enquiry.
Your rights
Under data protection law you have the right to:
- be informed about how we use your information — which is what this page is for;
- access the information we hold about you, and receive a copy of it;
- have it corrected if it is inaccurate or incomplete;
- have it erased where we no longer have a lawful reason to keep it;
- restrict how we use it while a question about it is being resolved;
- object to our use of it where we rely on our legitimate interests;
- portability — receive the information you gave us in a structured, commonly used format, or have us send it to someone else;
- withdraw your consent at any time, where we are relying on consent. Withdrawing it does not affect anything we did before you withdrew.
To exercise any of these, email [email protected]. We will respond within one month, as the law requires. If your request is complex we may extend that by up to two further months, and we will tell you within the first month if we need to. There is no charge.
You are not obliged to give us your information — but if you do not, we cannot prepare a quote or contact you about one. Every field on the form is needed for that purpose.
Complaining
If you are unhappy with how we have handled your information, please tell us first at [email protected] so we can try to put it right.
You also have the right to complain to a supervisory authority, and you can do so without going to us first.
- In Ireland — the Data Protection Commission (dataprotection.ie), which supervises us.
- In the United Kingdom — the Information Commissioner's Office (ico.org.uk), where we process your information under the UK GDPR.
Changes to this policy
This policy is reviewed at least once a year, and whenever the quote form changes, when we change a supplier who handles your information, or when the law changes. The date at the top of the page shows when it last changed.